Founded in 2020, Outfit of the Year (ooty) was born from a passion for self-expression through style. What began as a small community has grown into a global platform where fashion lovers connect, share ideas, and inspire one another.
We deliver top-tier products and experiences.
We foster inclusivity and genuine connections.
We push the boundaries of style and technology.
Founder & CEO
Chief Creative Officer
Head of Marketing
ooty is founded by a group of passionate designers.
Launched our first capsule collection to rave reviews.
Surpassed 1 million community members worldwide.
Expanding into new markets and sustainable initiatives.